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Course Creator · Landing page concept

Pixel to Paycheck

A bold, dark sales page for a 6-week online design course.

CREATOR
Ren Takeda
CATEGORY
Course Creator
DELIVERABLE
Landing page UI
YEAR
2026
Pixel to Paycheck landing page concept, full page
01

Overview

“Turn your design skills into a freelance career.”

A concept course sales page for a freelance designer teaching other designers. It needed to sell with confidence (price, curriculum, proof) while speaking a designer's visual language.

02

Design direction

A dark interface with orange and violet accents, and a wide, expressive display face. A 'selected frame' treatment on the key word, borrowed from Figma, speaks directly to the audience. A trailer card, curriculum list with progress states, early-bird pricing and a student-win card cover every buying question.

03

The problem

A six-week course at a real price needs the objections answered on the page, or they turn into refund requests later.

04

What we did

Curriculum, time commitment, outcomes and instructor credentials laid out before the price. Cohort dates and a guarantee close the gap for people already convinced.

05

Key sections

  1. 01Cohort and format chips
  2. 02Headline with design-tool selection frame
  3. 03Early-bird pricing and CTA
  4. 04Student avatars and rating
  5. 05Trailer video card
  6. 06Student-result card
  7. 07Curriculum modules
  8. 08Tools strip
06

Style guide

Pixel to Paycheck: colour palette and typography

Palette

  • Blaze#ff5c1f
  • Violet#8b7bff
  • Obsidian#0e0e11
  • Panel#17171c
  • Silver#9a9aa6

Typefaces

  • SyneDisplay
  • InterBody & UI